In the context of contemporary flavour development, our Miso Flavour emerges as a leading ingredient due to its complex savoury profile, characterised by layered umami depth, subtle sweet-salty nuances, and a distinctly authentic taste. Its versatility makes it especially relevant to current formulation challenges, aligning with the growing market demand for umami-rich flavour systems that
In recent years, hydration has evolved from a basic health necessity to a prominent lifestyle trend, reshaping the beverage industry. GlobalData's insights* reveal that water is no longer just a neutral thirst-quencher; it's emerging as the new soft drink, driven by consumers' growing focus on health, wellness, and sustainability. The Rise of Enhanced and Flavoured
The floral flavour trends isn’t entirely new, but it’s certainly evolving. In 2024, according to a recent report from Innova Market Insights 33% of consumers have actively sought more floral flavours in their food and drink. Compared to other botanical flavour categories tracked by Innova, floral flavours in food and beverage launches are growing at
Consumers still face post-pandemic feelings of health and financial insecurity. Shoppers desire to be in control of food and drink decisions and they will consider how their purchases contribute to protecting their health and/or the health of the planet, according to Mintel - What the 2022 Consumer Trends mean for food and drink. After initial
